The Buyer Group Welcomes Interactive Editor to Online PR Team


Online PR Agency Gets Optimized

Deerfield Beach, FL – Aug 18, 2008 – The Buyer Group welcomes its newest addition, Interactive Editor Nicole Balistreri to its online public relations and branding team.

As a recent graduate of The University of Minnesota School of Journalism and Mass Communication, Balistreri combines her educational background with her experience as a professional blogger to help bring The Buyer Group’s clients the best online PR writing possible.

“We are thrilled to add Nicole to The Buyer Group’s interactive staff,” said Lisa Buyer, The Buyer Group CEO. “She brings a creative flair to her writing that is very trend-focused and refreshing.”

Prior to joining the Buyer Group Team, Balistreri worked for MusicMatters, a music-marketing agency in Minneapolis. Other prior experiences include: working with Utne Magazine in the Advertising and PR departments, and with Music By The Lake in Williamsburg, WI as a Production Assistant.

For more information about The Buyer Group and it’s interactive public relations and branding services visit or call Lisa Buyer at 954.354.1411.


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