The Buyer Group Adds New Clients Looking for Search Engine Strategies


Deerfield Beach, FL – February 21, 2007 – The Buyer Group, an interactive public relations and branding agency , added four new clients to its roster including Bayshore Land Group, Kogen Construction, Me Day Spa, and The Aesthetics Institute. These real estate and medical aesthetics clients will receive search engine strategies
and social media relations as part of The Buyer Group’s interactive public relations and branding services.

“Today’s PR and branding strategies include social media relations and gaining quality online visibility,” said Lisa Buyer , President of The Buyer Group. “Our clients benefit from getting more search engine visibility through programs including getting quality exposure on sites such as such as YouTube, Yelp, Digg, and Facebook.”

The Buyer Group’s new clients include:
Bayshore Land Group – a full service real estate development and investment management company providing targeted site acquisition services, entitlement administration and commercial/residential development capabilities.
Kogen Construction Company – a local builder dedicated to the construction of green luxury homes, green renovations, including remodeling of kitchens and baths in the luxury home market.
Me Day Spa – a full service day spa and hair salon for men and women located in Miami Beach, Florida. Founded by Paul Wigoda, MD, a board certified plastic surgeon and founder of The Aesthetics Institute.
Dr. Paul Wigoda’s The Aesthetics Institute – a plastic surgeon in the Fort Lauderdale and Miami area.

About The Buyer Group
The Buyer Group leverages more than 15 years of interactive public relations and branding expertise, talent and resources and specializes in PR for luxury real estate, health and beauty as well as food and wine.  Sparked by the desire to personify a distinct style and brand mindset, Lisa Buyer introduced her signature company. Before launching The Buyer Group, Lisa Buyer co-founded two other agencies, L&L Communications and the Moxie Group.

Resourceful, talented, energetic, intuitive, creative, hip, groundbreaking, spirited, strategic and fresh. That’s what you get at The Buyer Group. A powerhouse team dedicated to best position clients in the marketplace with positive press and best branding practices.

For more information about The Buyer Group and it’s interactive public relations and branding services visit or call Lisa Buyer at 954.354.1411.

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