Did your CMO get the memo? Facebook is so real it might be named the next planet, Pinterest is not only a word, it is becoming a verb and Twitter is today's answer to modern day news. Thanks to Krista Neher's team at Boot Camp Digital, you can learn a thing or two about the DNA of social media with this infographic.
Oppenheim Law is a leading Florida-based law firm specializing in real estate, particularly foreclosure defense. In addition to being industry experts garnering a large amount of traditional media coverage, Oppenheim openly embraced social media from day one – recognizing the need for a thought leader-driven blog, a branded YouTube channel, and Twitter feed with industry and company news, for starters.
However, simply being active on social networks, while invaluable, wasn’t quite enough. Given the volatile Florida real estate climate, Oppenheim Law’s senior partner and co-founder Roy Oppenheim recognized a need to broadcast his advice to a wider audience. He devised a monthly informational seminar with the latest industry news and legal strategies, to be streamed live with question-and-answer opportunities at the end of each seminar.