The Buyer Group’s Upcoming Social Media, PR and SEO Industry Events

Lisa Buyer delivers online PR insight + shares how businesses can leverage the powerful reach of social media to increase sales, generate leads and improve customer service at the industry’s top seminars, webinars and conferences The Buyer Group is more than interactive when it comes to industry conferences and dedicated to leading the pack with […]

Starting 2010 “On the Right Foot” with Online Powerhouse Zappos

Within moments of stepping into the Zappos headquarters in Las Vegas, it was easy to see the buzz CEO Tony Hsieh is generating by his company’s unique corporate culture is no fluke. Employees ring cowbells and blow horns to greet guests, conference rooms are extravagantly themed, and Hsieh, one of the youngest and most successful […]

Lisa Buyer Talks to SFBJ about CEOs, Social Media and Google Wishes

As 2009 comes to a close, Jeff Zbar of The South Florida Business Journal caught up with several marketing executives in the Sunshine State to see what they are wishing for in the New Year. Lisa Buyer, President and CEO of The Buyer Group is hoping for some Google grace for her public relations clients […]

The Buyer Group on Relationships, Social Media + Good PR

By: Lisa Buyer Did you know 1 out of 8 couples married in the U.S. last year met via social media, according to our favorite site www.mashable.com. Talk about chemistry! As an interactive PR agency, The Buyer Group says people need a reason to interact with you on social media. It’s kind of like building […]