Starting 2010 “On the Right Foot” with Online Powerhouse Zappos


Within moments of stepping into the Zappos headquarters in Las Vegas, it was easy to see the buzz CEO Tony Hsieh is generating by his company’s unique corporate culture is no fluke.

Employees ring cowbells and blow horns to greet guests, conference rooms are extravagantly themed, and Hsieh, one of the youngest and most successful CEOs out there, works from a cubicle that looks like it came straight out of a frat house. Sounds fun doesn’t it?

Zappos Headquarters Tony Hsieh

Check out my Behind the Scenes Zappos Album on Facebook

But the beauty of this zany atmosphere is there is so much more to this strategic culture than fun. It works. Period. See for yourself how Zappos turns happiness into powerful results.

Hsieh has proven that allowing employees to express themselves and in turn, truly connect with customers, fosters the perfect environment for relationships to develop.

As a public relations CEO for The Buyer Group, I look for ways to initiate and advance relationships on a day-to-day basis, and there is certainly a lesson to be learned from the way Zappos does business. Zappos and Hsieh proved to be my inspiration for 2010. I hope these pictures help bring a little fun to your New Year as well.


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