Social PR Secrets Interview: 💋Aliza Licht #DKNYPRGirl Turned #GirlBoss

  We grabbed our favorite red lipstick and sat down with Aliza Licht today to discuss her top Social PR Secrets and how she used...

Guy Kawasaki’s Best Social Media Lessons

With so many new social media platforms and features coming out recently, it can be hard for anyone to keep up with which tools...

PR Slam Dunk: Social Media Tips via @GuyKawasaki and @PegFitzpatrick #ArtofSocialMedia

  There are social media tips and there are social media POWER tips. Together, social media celebrities Guy Kawasaki and Peg Fitzpatrick have over 2...

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10 Instagram Growth Tips In Uncertain Times and Beyond by Hugh Rees

Reinvention is the key to brand survival and this includes reinventing and optimizing your Instagram strategy for best reach, exposure and public relations results. We caught up with best selling author, entrepreneur Instagram Growth Expert Hugh Rees to get his take on Instagram for business. 

7 #SocialPR Tools for Repurposing Content & Boosting Your Reach with Video

A great deal of time and resources can go into creating content for your blog, YouTube channel, email marketing, social channels and more. Today,...

Holiday Gift Guide for Digital Marketers and Entrepreneurs

‘Tis the season for hunting for gifts that feel sincere and thoughtful, rather than impersonal tokens. Whether you want to bring the most impressive...

Lisa Buyer Talks PR SEO with Search Talk Live Podcast

SEO is no longer an option for businesses, it is a necessity in order to stand out in your industry. Lisa Buyer, Founder, and...

Public Relations and Funnels of Like, Love and Loyalty

Is PR connected to your sales funnel? Whether it's a journalist, influencer, prospect or customer; public relations can be found in each part of...

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Lisa Buyer Talks PR SEO with Search Talk Live Podcast

SEO is no longer an option for businesses, it is a necessity in order to stand out in your industry. Lisa Buyer, Founder, and...

Writing Hacks to 10X Your PR Success

Imagine how much more productive and rewarding your writing time could be if, when you made time to write and sat down and opened...

5 Steps to Help You Find Inbound Marketing Happiness

  How can inbound marketing impact your customer's happiness level? The answer might be in the reviews. The...

20+ SEO Words You Should Delete From Your Vocabulary Immediately

Are you still using any of these outdated PR SEO terms? More than 16 thousand reads and...

The Good Links: Measure Public Relations Using Google Analytics

The influential blogger you’ve been pitching name dropped your product with a link back to your website - high five! The WSJ business and...

Why Public Relations and SEO Go Together: Tips, Truths, Tools, and Faves

If you want to get the most out of public relations, there’s a thing or two (or 20, really) about SEO to consider. Did you...
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Lisa Buyer Gets Ink: All Eyes on PR

All Eyes Online Best PR Strategies for More Visibility and Qualified Leads By Lisa Buyer What do you say when your customers ask “How come your...

The Buyer Group Launches Social Media Campaign for Beverly Hills Aesthetics

Online PR and Social Media News: The Buyer Group Launches Social Media Campaign for Beverly Hills Aesthetics Deerfield Beach, FL – April 21, 2008 – The...

True Religion + Online Media from OMMA

by Lisa Buyer president and ceo of The Buyer Group, an interactive public relations and branding agency After attending OMMA, the global online media, marketing and advertising...

OMMA, Hollywood and the Stars of Search

By Lisa Buyer Looking for me? I’ll be in Hollywood, California March 17-19 at OMMA Global Hollywood – connecting with the world of online media, marketing and...

Say I Do. Blogging for PR is a Commitment

By Jill Swartz I just finished an interactive PR  and social media seminar conducted by ‘SEO Joe’ aka Joe Laratro on Blog writing for PR and...

The Buyer Group Adds New Clients Looking for Search Engine Strategies

Deerfield Beach, FL – February 21, 2007 – The Buyer Group, an interactive public relations and branding agency , added four new clients to...

PR Buzz: Schmoozing The Today Show Hosts on SoBe

By Lisa Buyer I have one thing in common with The Today Show’s Matt Lauer, Meredith Viera, Al Roker, Ann Curry, Natalie Morales and Hoda Kotb...

ABC’s of Online Marketing

By Cindy Metzler With many businesses feeling the economic pinch, now more than ever it’s important to get your brand out there and stretch the...

Blogs Rock the Vote for Best Online Marketing Tactics

By Lisa Buyer  One of my very favorite online marketing and public relations bloggers,Lee Odden , recently posted a reader’s poll on what online marketing...

B2B + Social Media = Interactive Public Relations

By Sarah Van Elzen A recent Social Media Webinar hosted by Bulldog discussed ways BtoB marketers can use social media and where to start. The discussion...

SEO for CEO’s: South Florida CEO Magazine interviews Lisa Buyer

South Florida CEO Magazine interviews Lisa BuyerA tech savvy article in the December issue of South Florida CEO magazine called Search Rescue notes The Buyer...

Best Online PR Strategies for 2008. Digg it.

Deerfield Beach, FL – January 1, 2008 – Facebooking, Twittering and LinkingIn are now part of the everyday routine for many, which in turn...

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10 Instagram Growth Tips In Uncertain Times and Beyond by Hugh Rees

Reinvention is the key to brand survival and this includes reinventing and optimizing your Instagram strategy for best reach, exposure and public relations results. We caught up with best selling author, entrepreneur Instagram Growth Expert Hugh Rees to get his take on Instagram for business. 

Pushing the Limits on Instagram in 2018

This post was last updated in October 2018 Instagram limits can be deceiving and rewarding. Ready to get the most out of Instagram for your...

The Best List of 40 Social PR Courses and Certifications

Picking the right Social PR courses and certifications can be overwhelming. As daunting it may seem, it's also critical to stay relevant in today's digital revolution. The...

PR Under the Influence: Why Influencer Marketing is all the Buzz

Influencer marketing is the modern day version of word-of-mouth marketing. If PR owned a bar, influencer marketing would be the featured drink with a high...

Social #PR Tips to Pitch Live! with Kelly, Today Show and Talk Show Producers

A public relations dream: A client sitting opposite Matt Lauer on the couch of the Today Show! But how do you get your pitch...