OMMA, Hollywood and the Stars of Search


By Lisa Buyer

Looking for me?

I’ll be in Hollywood, California March 17-19 at OMMA Global Hollywood
– connecting with the world of online media, marketing and advertising gurus.

It’s all about Internet search, email, video, mobile, behavioral and metrics and the way the Internet is changing everything we do. I’m joining top executives from all sectors of the online world at this MediaPost semi-annual conference.

The Internet is reordering the way we live, love, work and communicate. And, it changes everything about the way online public relations
and reputation management mesh together into a digital strategy.

The conference kicks off Monday morning with keynote speakers including the Executive Vice president of CBS Interactive.

Here are some of the sessions I will be attending

Paid versus Organic Search – Where to allocate budget
Online Brand Awareness
Social Media and the Coveted Communities that Lie Beneath
Email Marketing: The Experts Answer Tough Questions
Email in 2008 – One of Your Strongest Media Vehicles
Where’s all the “Good” Content? How and Why.

I look forward to sharing this new knowledge with you when I return.


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