Starting 2010 “On the Right Foot” with Online Powerhouse Zappos

Within moments of stepping into the Zappos headquarters in Las Vegas, it was easy to see the buzz CEO Tony Hsieh is generating by his company’s unique corporate culture is no fluke. Employees ring cowbells and blow horns to greet guests, conference rooms are extravagantly themed, and Hsieh, one of the youngest and most successful […]

The Buyer Group on Relationships, Social Media + Good PR

By: Lisa Buyer Did you know 1 out of 8 couples married in the U.S. last year met via social media, according to our favorite site Talk about chemistry! As an interactive PR agency, The Buyer Group says people need a reason to interact with you on social media. It’s kind of like building […]

Online PR, Social Media and Greetings from PubCon Las Vegas

Things will never be the same… It may sound like a break up line, but in business, it’s true. Social media and search are changing how we do business – including everything from customer service to online branding to marketing. Looking for me this week?  Follow me on for status tweets. (And if you’re […]

Lisa Buyer Delivers Online PR and Twitter Insight at PubCon Conference

Interactive PR and social media specialist joins over 200 speakers, including Zappos CEO Tony Hsieh, and shares how to maximize PR with social media