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5 Steps to Help You Find Inbound Marketing Happiness

How can inbound marketing impact your customer’s happiness level? The answer might be in the reviews. The growth of social media has led to the growth of consumer power. If a customer loves a product, they have the power to recommend it to friends and family. If a customer felt like they didn’t receive a […]

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Top 5 #SocialPR Chat Stories of 2015

As 2015 is coming to an end, so does our time to reflect on some of the best stories of this year. From utilizing Twitter for PR matters to Snapchat stories, SEO tips and advice on how to utilize visuals for social PR, this year was all about getting down to mindful #business! 2015 was […]

free PR

Book on Free PR Puts Pitching in the Palm of Your Hand

Book on Free PR Puts Pitching in the Palm of Your Hand My latest #SocialPRSecret is a book, a good one. It’s called “Free PR”. The title is enticing, sensational, and revealing. Thought you knew everything about PR? Think again. Some might say – “Well what do you get for free anyway? You get what […]

seo words

20+ SEO Words You Should Delete From Your Vocabulary Immediately

Are you still using any of these outdated PR SEO terms? More than 16 thousand reads and over 2000 shares – this is Lisa Buyer’s most popular article on Search Engine Journal. Are you still using any of these outdated PR SEO terms? More than 16 thousand reads and over 2000 shares – this is […]

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free PR

Book on Free PR Puts Pitching in the Palm of Your Hand

Book on Free PR Puts Pitching in the Palm of Your Hand My latest #SocialPRSecret is a book, a good one. It’s called “Free PR”. The title is enticing, sensational, and revealing. Thought you knew everything about PR? Think again. Some might say - “Well what do you get for free anyway? You get what you pay for, right?” No. … [Read More...]

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Oh Snap! The University of Florida joins the ranks of higher education using Snapchat . The UFSocial team used Instagram to launch its debut to Snapchat.

#HigherEd and Snapchat: How @UF Tells Its Story on Snapchat

Oh Snap. The University of Florida (UF) is following its audience and has now joined the photo-messaging app Snapchat.  Why? Because that ‘s where the university’s audience is. Todd Sanders, Director of Social Media at UF, said UFSocial started using its Snapchat account after “Our Campus Story” became popular among UF students. “When that happened, we […]

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AR/VR Signs in Social Media and PR

What does Virtual Reality and Augmented Reality Mean to Social Media? Cathy Hackl Tells All. And the future is here. Virtual Reality (VR),  Augmented Reality (AR), Mixed Reality (MR) - these aren’t science fiction objects, these are the up and coming technologies that will change your world. We sat down with a pioneer in the enhanced reality … [Read More...]

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Online Newsrooms

#SEOChat: Optimize Your Brand’s Online Newsroom for Search

The Buyer Group moderated this week's #SEOChat. The topic was one of our favorites, optimizing online newsrooms for search visibility. Check out what the #SEOChat tweeps had to say! [<a href="//storify.com/TheBuyerGroup/seochat-july-9th-moderated-by-the-buyer-group" target="_blank">View the story … [Read More...]

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