Lisa Buyer’s Seattle #SMX Advanced Day One

Starbucks Headquarters for #SMX Advanced!

Greetings from Seattle, home to Starbucks and SMX Advanced. I am happy to be reporting from the cult-coffee city of Seattle for SMX Advanced, touted the search marketing conference designed exclusively for experienced Internet marketers. Mixing with those who are fluent in search engine marketing, I am here to capture the PR angle and learn […]

Lisa Buyer to Speak at 2011 Online Newsroom Summit

Lisa Buyer to Speak at 2011 Online Newsroom Summit

Online PR Expert Lisa Buyer is slated to speak at the 2011 Online Newsroom Summit on September 21, from 9 a.m. to 5 p.m. The virtual conference will be the first of its kind, focused specifically on online newsrooms, social media and digital communications. Buyer is in good company, joining representatives from Ford Motor Company, […]

Tweeting for Social PR: Ten Tips

Time Magazine predicted that Twitter would permanently change business, and it has! While there’s no doubt that Twitter has changed the way individuals and companies communicate, what are tweeting super star brands like Starbucks and Southwest Airlines doing that works so well? Top 10 Twitter Tips for PR 1. Spread the news in tweets and […]

Social PR: A Royal Example of Optimizing an Event Via Social Media

Social PR Fairytale

Apparently you can teach an old dog new tricks. The notoriously traditional British Monarchy jumped on the Social PR bandwagon just in time for the wedding of the century, boasting a streaming YouTube channel (complete with highlights for those who prefer their fairy tales in digest form such as myself),  Twitter handle and Flickr feed. […]