Real-Time Social Media Management Do’s and Don’ts by @DMScott

David Meerman Scott Social Media Management Do's and Don'ts

Similar to the first men on the moon, David Meerman Scott will go down in social media history. I interviewed Scott for my Social Media Management class at the University of Florida about his evolution into real-time communications. It was here that Scott discussed why social media is important, examples of how it’s evolved from […]

Survey Says Social Media is the New Black: Public Relations Vice to Habit

Social Media Is the new black

Orange is the New Black is cancelled! False. You probably heard that news hoax first on social media and then went on to confirm that it was not true via an official news channel. But you know what is true? Social media is the new black for getting news out and is now the leading […]

15 Breaking Bad Social Media Takeaways on Twitter and More #Zenith2014

breaking bad with lb and lg

Where can you find the best social media takeaways on Twitter? Oh the places you can go! Customer service, branding, media relations, public relations, community management and Duluth, Minnesota! Yes Duluth, Minnesota… more than just a cold-sounding place, it’s actually a hotspot for up and coming social media superstars,  likeable talent and socialicious people. It’s […]

Party on! Learn About Event Planning with Social Media via @Marketo

Event Planning with Social Media

Combining your event planning with social media efforts can help your event reach its target audience and make year-round promotion a breeze. Sometimes people are willing to travel across the country for events, so traditional and local marketing efforts like advertising on billboards and newspapers won’t reach your potential audience.  Enter social networking. When used […]