Winning #PR Reasons to Read #ReFrame by @PRSarahevans

Lisa Buyer Likes This! Be the #CEO of your life and read this book to inspire and live by.

If you can wait until tomorrow to give up, I bet you won’t…Everything I read by Sarah Evans I love; her tweets, Instagrams, Sarah’s Faves,  #Commentz and email all come packed with a ray of sunshine within. So why wouldn’t I love her book ReFrame? One chapter closes, another begins. When I met Sarah five […]

#Mashcon Tweets and Rumors Heard @Mashable Connect

If you can’t explain it in 140 characters, your idea is too complicated! The most popular Tweet from #mashcon and also the most poetic as a mantra of what’s to come in digital marketing. In case you missed Mashable Connect, the signature conference of the year that takes social media trends and technologies to new […]

PR Chats to Learn by: #Journchat #SocialChat #APStyleChat and more

A special SXSW live-streamed #journchat by Sarah Evans with CNN, notice the PitchEngine sticker!

In the universe of online public relations, search and social spin, there’s always something to learn and what a better place than Twitter peers? With more than 500 Twitter chats in play, narrowing down my faves for the PR world was based on a solid mix of journalism style, social media influence and the art […]

When Search Results are Murder; Balance Social Media, Optimize Life

This ‘back to school’ week marks 21 years since the Gainesville murders, when five innocent University of Florida students were brutally murdered by Danny Rollings just days before school started. Up until eight years ago if you did a Google search for ‘Lisa Buyer’, some of the page-one search results were murder, literally. Being last […]