Breaking the Conference Code: @Pubcon

Pubcon Las Vegas 2016 Digital Marketing conference

So many awesome digital marketing conferences, so little time. The decision is tough. Especially when so much content is now available via live video, webinars, and blogs. Why travel and be away from home and family plus who wants to get on a plane these days anyway? If you’re in the digital marketing world trying […]

Vanity Public Relations: Is The Social Media ‘Like’ Obsession Worth it?

socialprchat-psychology of facebook like post

Social Media Likes. In sickness and in health, ‘til death do us part, for business and pleasure: it’s safe to say that we have a semi-psychotic obsession with getting likes on social media. Facebook Page and Post likes, Instagram likes, LinkedIn likes, Pinterest likes — you name it, we want the likes.

Productive Social Media Marketing Events: Lisa Buyer’s Faves #Zenith2015 #SocialTools15 and more

Lisa Buyer's Favorite Social Media Events 2015

How many social media marketing events can you possibly attend in one year? Trust me, you could probably find one a day. It depends on your goal…quantity or quality? Considering we sleep within arms reach of our mobile phone, spend almost two (or 12?) hours a day on social media and like the idea of […]