[Tips] Journalists and Customers Love Online Newsrooms…Do You Love Yours?

Journalists, prospects and customers are turning to your brand’s online newsrooms and following social media channels in order to stay current on the latest company news. Nearly all journalists consider a company’s online newsroom to be important, according to a 2014 TekGroup survey. More importantly, journalists are visiting online brand newsrooms with increasing frequency. More […]

Social #PR 2012 Best Tips on Search Engine Watch #SEW by Lisa Buyer

Klout extension

When it comes to SEO and public relations one thing is for sure: What’s old is NOT new again. PR is going mobile, local, social and visual in 2013. Public relations, social media and SEO birthed some movers and shakers in 2012 and continue to grow into 2013. To sum up 2012: Facebook is the […]

2012 Online Newsroom Survey Says: Journalists Expect it

What’s in? Online newsrooms. Call it the new ‘black’, the must have Social PR communications tool that today’s journalists expect and publicists -turned -content- marketers need. TEKGROUP International officially released the results of a national survey today highlighting the importance of creating a content rich and up-to-date online newsroom, known as the centralized hub of […]