Your Social Business Wake Up Call: The New Rules of Sales and Service by David Meerman Scott

the new rules of sales and service

The New Rules of Sales and Service by David Meerman Scott is a business wake-up call with one warning: don’t hit the snooze button after you read it. It’s not like one of those annoying ringtones where you want to smash the alarm clock or hang up on the automated sales call. Scott sounds off […]

Do’s and Don’ts of Newsjacking from David Meerman Scott

David Meerman Scott Social Media Management Do's and Don'ts

Similar to the first men on the moon, David Meerman Scott will go down in social media history. I interviewed Scott for my Social Media Management class at the University of Florida about his evolution into real-time communications. It was here that Scott discussed why social media is important, examples of how it’s evolved from […]

The Buyer Group’s Lisa Buyer Presents and Tweets @SES NY

Interactive Public Relations and Branding Expert Takes Search Engines and Social Media to CEOs, CMOs via News Search Panel Presentation New York, NY – March 24, 2010–The New Rules of Marketing and PR is more than just a book by keynote speaker David Meerman Scott, @dmscott, at this week’s Search Engine Strategies Conference in New […]