How to Survive Google’s Press Release Link Ban: #SEO #PR Experts Tell All + 10 Questions PR and SEO pros should ask themselves

If you’re wondering how to decipher Google’s recent update banning anchor text links in press releases, guest posts and articles, have no fear – SEO experts say it’s not the end of the SEO world and smart PR pros still have lots of optimization choices. Google said, “links with optimized anchor text in articles or […]

6 Social PR Tips via #SESCHI Speakers and Fave Sessions

SES Chicago family and friends sharing laughs and Social PR industry tips.

In Chicago you can always find a slice of the best pizza @LaGondola, the best cupcakes from @FoiledCupcakes and once a year you can find the best Social PR strategies at SES Chicago. SES Conference & Expo provides marketing professionals, brand advertisers, agencies, and business leaders with the knowledge and tools needed to traverse the […]

Lisa Buyer’s Seattle #SMX Advanced Day One

Starbucks Headquarters for #SMX Advanced!

Greetings from Seattle, home to Starbucks and SMX Advanced. I am happy to be reporting from the cult-coffee city of Seattle for SMX Advanced, touted the search marketing conference designed exclusively for experienced Internet marketers. Mixing with those who are fluent in search engine marketing, I am here to capture the PR angle and learn […]