The Good Links: Measure Public Relations Using Google Analytics

Measuring Google Analytics Social PR Chat (1)

The influential blogger you’ve been pitching name dropped your product with a link back to your website – high five! The WSJ business and technology article mentioning your company just published, cheers! Your company just made the top 10 list of best companies to work for, party on! The blog post interviewing your CEO as […]

Live Streaming Public Relations with Periscope, Meerkat, and now Mentions


Live tweeting with just 140 characters? You’re doing it wrong.  Live streaming videos are the latest social media marketing tool that will take your brand to the next level. Press conferences, special events, company news announcements are now breaking the media barriers of real-time. Here’s how it works Both, Meerkat and Periscope, are live streaming […]

5 #SocialPRSecrets I Learned From My Wedding

5 Social Media Lessons I Learned From My Wedding

Even though I’ve been using social media marketing as a PR strategy  since Facebook first launched, I still learn something new everyday—including on my wedding day! Just two weeks ago, I tied the knot at a beach wedding with our families on Anna Maria Island. Even though it was a small wedding, it still required […]

The Social Media Chill: 10 Holistic Ways to Unplug and Power Up

the social media chill blog post (1)

Social media can be killer and… a killer. “The way you think, the way you behave, the way you eat, and more can influence your life by 30 to 50 years,” says Deepak Chopra. It was this mindfulness that got my social media mind thinking: Could I be doing things in a better way to improve […]