My First Week of Work Detox: A Sobering Experience to #CreateSpace

Work detox creates space and balance

It’s called work detox, a path to living a balanced business life in this connected and digital world. Clearing the slate, cutting the cord, unwinding, and creating more space to reavulate and access my business life—that’s what I set out to do for the month of July. Oh, and get married. I called it “Creating […]

#SEOChat: Optimize Your Brand’s Online Newsroom for Search

Online Newsrooms

The Buyer Group moderated this week’s #SEOChat. The topic was one of our favorites, optimizing online newsrooms for search visibility. Check out what the #SEOChat tweeps had to say! [<a href=”//storify.com/TheBuyerGroup/seochat-july-9th-moderated-by-the-buyer-group” target=”_blank”>View the story “Optimize Your Brand’s Online Newsroom for Search Visibility : #SEOChat July 9″ on Storify</a>]

Vanity Public Relations: Is The Social Media ‘Like’ Obsession Worth it?

socialprchat-psychology of facebook like post

Social Media Likes. In sickness and in health, ‘til death do us part, for business and pleasure: it’s safe to say that we have a semi-psychotic obsession with getting likes on social media. Facebook Page and Post likes, Instagram likes, LinkedIn likes, Pinterest likes — you name it, we want the likes.

Why Public Relations and SEO Go Together: Tips, Truths, Tools, and Faves

Lisa Buyer shares a big list of how to bring PR and SEO together forever.

If you want to get the most out of public relations, there’s a thing or two (or 20, really) about SEO to consider. Did you know that search engines are the most trusted source for finding and validating news, according to the 2015 Edelman Trust Barometer? Translated: If your brand’s news isn’t showing up in Google […]