Survey Says Social Media is the New Black: Public Relations Vice to Habit

Social Media Is the new black

Orange is the New Black is cancelled! False. You probably heard that news hoax first on social media and then went on to confirm that it was not true via an official news channel. But you know what is true? Social media is the new black for getting news out and is now the leading […]

Why Social Public Relations Writers Need to Care About Rank

Lisa Buyer ClearVoice Score

The name, face, rank and influence score behind content creators – that means social public relations pros, blog writers and social media managers has never been more important. Launching this month, ClearVoice, a no-cost content platform built to showcase content authority, has developed a scoring tool based on authorship power. The tool weighs credentials such […]

Social PR Mistake: Removing the Date from Blog Posts

Krista Neher discusses dates on blogs

The dating game of aging content. It seems some brands are choosing to remove the date from blogs posts in an effort to keep the content timeless and forever young. In a recent Facebook thread, Krista Neher posed the question to her SEO friends: Is there any benefit in displaying dates on your blog posts? I […]

The Social PR Community Manager’s 6 Step Guide + 100 Must-Follow Community Managers

Social Pr Guide to Community Management

It’s a show that never stops. The social PR community manager’s role is about more than just crowd, reach, traffic, followers and awareness. It’s the word “community” that lets a brand leverage social media as a means to: Spike brand advocacy Leverage user=generated feedback and reviews Influence decision making Build relationships Influence loyalty and referrals […]