Mindfulness and Mobile Media Relations: Lisa Buyer and @SEJournal Chat

Mindful Media Relations

Go, go, go. In a world of constantly having things in the palm of your hand, PR professionals are challenged with mindfulness when it comes to mobile media relations. Lisa Buyer recently caught up with Kelsey Jones, Executive Editor of Search Engine Journal, to chat about all things social and mobile. Here are a few of her […]

5 Snapchat PR Secrets: Digital Marketers Are Flocking to Snapchat. Are You?

SnapchatSocialPRChat

Are you going “all in” on Snapchat? Making headline news this month in WSJ and AdWeek, digital marketers and brands are waking up to 2016 with the Snapchat story in front of them. Marketing and PR Pros Share Their Snapchat Moments Michael Stelzner is talking about it on the Social Media Examiner’s weekly Blab and promoting […]

PR Under the Influence: Why Influencer Marketing is all the Buzz

influencer marketing cats

Influencer marketing is the modern day version of word-of-mouth marketing. If PR owned a bar, influencer marketing would be the featured drink with a high rating of a 81% ROI. It’s the latest buzzworthy addition to the digital marketing world where brands are driving consumers under the influence to Twitter parties, Facebook chats, Google+ Hangouts, Blab […]

Social PR Secrets to Engage in 2016 the Carley Roney Way

2016 Social PR Secrets Carley Rooney lisa buyer

Oh my social media #Selfie, it’s 2016. When entrepreneur Carley Roney hustled up on stage to share her top success secrets at the Four Seasons in Orlando, Florida, I was sitting front and center in a less than an ideal frame of mind. The time was 10:00 am and I had raced to the #Engage15 […]