Live Streaming Public Relations with Periscope, Meerkat, and now Mentions

SocialPRChat_Live_Streaming_Video

Live tweeting with just 140 characters? You’re doing it wrong.  Live streaming videos are the latest social media marketing tool that will take your brand to the next level. Press conferences, special events, company news announcements are now breaking the media barriers of real-time. Here’s how it works Both, Meerkat and Periscope, are live streaming […]

Public Relations 2015: A Day In The Life Of A Digital Correspondent

sarah evans digital correspondent interview

In the public relations and social media universe it’s crucial to be one step ahead of the next big thing. Enter Sarah Evans: she’s a real-time loving mother, author of the novel ReFrame, host of the first ever industry Twitter chat, Digital Correspondent, and a dear Social PR friend! Evans is truly a public relations […]

8 Must-Have Google Chrome Extensions For PR Success

Google Chrome Extensions

What can’t I live without in my Social PR life? A daily Starbucks latte for starters, a yoga class to clear the mind and my Social PR savvy Google Chrome extensions. It’s this combo of must haves that boost my public relations workflow and keep me one step ahead of digital insanity. Let me walk […]

NASA’s Social PR Secrets Revealed by David Meerman Scott and Richard Jurek

Marketing the Moon: it’s a time-capsule of NASA’s PR and marketing history, it’s a visually-addicting coffee table book, it’s a fascinating brand journalism case study. Marketing the Moon is best-selling author David Meerman Scott’s latest public relations odyssey co-authored with Richard Jurek. The book, only available in its coffee-table print format,  tells the greatest story […]