Why Public Relations and SEO Go Together: Tips, Truths, Tools, and Faves

Lisa Buyer shares a big list of how to bring PR and SEO together forever.

If you want to get the most out of public relations, there’s a thing or two (or 20, really) about SEO to consider. Did you know that search engines are the most trusted source for finding and validating news, according to the 2015 Edelman Trust Barometer? Translated: If your brand’s news isn’t showing up in Google […]

5 Ways Geometry and Google+ Come From the Same #Social Circle

Geometry and Google+ Come from the Same Circle

Geometry – you either loved it or hated it. Much like Google+. So take a deep social media breath,  grab your time machines and let’s travel back to high school for a minute. How many of us remember complaining, Will I ever use this math stuff again? If you’re a digital marketer, then your brand […]

Measuring up with Google’s @AdamSinger, the Data King

Adam Singer Data King

If you Google Adam Singer, we can’t tell you exactly what will come up, but we can tell you what SHOULD. The words ‘awesome’, ‘data king’, ‘University of Florida’, and ‘analytics advocate’ would all pop right into our top results. Dating Data Wondering why? Let me explain. I had the pleasure to chat with Singer, […]

8 Must-Have Google Chrome Extensions For PR Success

Google Chrome Extensions

What can’t I live without in my Social PR life? A daily Starbucks latte for starters, a yoga class to clear the mind and my Social PR savvy Google Chrome extensions. It’s this combo of must haves that boost my public relations workflow and keep me one step ahead of digital insanity. Let me walk […]