Latest News

Facebook newsfeed entitlement

Suffering from Facebook News Feed Entitlement? Stop. Here’s 26 Reasons Why

Being included in the Facebook news feed is something brands have come to expect as a protected constitutional right. While it’s hard to remember life before Facebook news feed changes and Mark Zuckerberg’s infamous post updates like the one on January 11th, 2018; it's safe to say public … [Read More...]

Top 5 SocialPR Chat posts

Top 5 #SocialPR Chat Stories of 2015

As 2015 is coming to an end, so does our time to reflect on some of the best stories of this year. From utilizing Twitter for PR matters to Snapchat stories, SEO tips and advice on how to utilize visuals for social PR, this year was all about getting down to mindful #business! 2015 was a big year … [Read More...]

Measure Social Media AnalyticsLike a Boss

Like a Boss: The Ultimate 📈 Social Media Analytics Guide #Talkwalker

Do you understand social media analytics? To some that might seem like a rhetorical question, but most social media marketers say measuring ROI is their top challenge. The struggle is real, but thanks to Talkwalker’s Social Media Analytics Guide we have some help. The just released guide … [Read More...]

Online Newsrooms

#SEOChat: Optimize Your Brand’s Online Newsroom for Search

The Buyer Group moderated this week's #SEOChat. The topic was one of our favorites, optimizing online newsrooms for search visibility. Check out what the #SEOChat tweeps had to say! [<a href="//storify.com/TheBuyerGroup/seochat-july-9th-moderated-by-the-buyer-group" … [Read More...]

Upcoming Events

  • Social PR Secrets 3rd Edition Book

    Now Available on Amazon!A Social PR book by Lisa Buyer and read the foreword by Guy Kawasaki: How to optimize, socialize, and publicize your brand's news.October 2016
  • Pubcon Austin 2018

    Austin, TXMark your calendar for this one day conference. February 21, 2018 – February 21, 2018
  • Social Media Marketing World 2018

    San Diego, CASign up now for this world-class event with keynotes including Guy Kawasaki, Mari Smith, Kim Garst, and my faves Cathy Hackl and Madalyn Sklar. Meet up with me (on or off the yoga mat) at this world renown event. I promise to share my deepest Social PR SeFebruary 28–2, 2018
  • Pubcon SFIMA 2018

    Ft. Lauderdale Convention CenterMoving well beyond social media 101, you’ll learn critical aspects of the major social media networks and how to use each to drive business, dominate your market, and stand out in the newsfeed.April 10–12, 2018

Lisa on Twitter

Social PR News

Pushing the Instagram limits

UPDATED – Pushing the Limits on Instagram in 2018 (February 2018)

Instagram limits can be deceiving and rewarding. Ready to get the most out of Instagram for your brand? Join the crowd of about 1 billion others who made Instagram the fastest growing social network in history. Understanding Instagram Limits and Possibilities Some call Instagram the next Facebook; some call it the cat’s meow. 😼 One … [Read More...]

More Social PR Articles

Mobile PR News

Oh Snap! The University of Florida joins the ranks of higher education using Snapchat . The UFSocial team used Instagram to launch its debut to Snapchat.

#HigherEd and Snapchat: How @UF Tells Its Story on Snapchat

Oh Snap. The University of Florida (UF) is following its audience and has now joined the photo-messaging app Snapchat.  Why? Because that ‘s where the university’s audience is. Todd Sanders, Director of Social Media at UF, said UFSocial started using its Snapchat account after “Our Campus Story” became popular among UF students. “When that happened, we […]

More Mobile PR Articles

Brand PR News

Jabez LeBret LinkedIn Expert Advice

[Interview] @JabezLeBret Shares LinkedIn For Business Secrets and Mistakes

If you are looking for Jabez LeBret, one place you can always find him is on LinkedIn, the world’s largest professional network. LeBret, Chief Innovation Officer at Get Noticed Get Found (GNGF), is my latest guest for the UF #PUR4932 speaker series, and in a Google HOA interview, he walked us through the powerhouse benefits of maximizing LinkedIn … [Read More...]

More Brand PR News

SEO PR News

Lisa Buyer shares a big list of how to bring PR and SEO together forever.

Why Public Relations and SEO Go Together: Tips, Truths, Tools, and Faves

If you want to get the most out of public relations, there’s a thing or two (or 20, really) about SEO to consider. Did you know that search engines are the most trusted source for finding and validating news, according to the 2015 Edelman Trust Barometer? Translated: If your brand’s news isn’t showing up in Google search results, then … [Read More...]

More SEO PR News