Latest News

Barbara Corcoran Social PR Chat Engage 15

The Barbara Corcoran Report: Her Best PR Trump Cards

Entrepreneurs wondering if PR is worth the effort may have a whole new respect for the power of the press thanks to real estate icon Barbara Corcoran. She was swimming with the sharks long before the concept of Shark Tank, as well as spinning the media to make headline news as her brand building … [Read More...]

Top 5 SocialPR Chat posts

Top 5 #SocialPR Chat Stories of 2015

As 2015 is coming to an end, so does our time to reflect on some of the best stories of this year. From utilizing Twitter for PR matters to Snapchat stories, SEO tips and advice on how to utilize visuals for social PR, this year was all about getting down to mindful #business! 2015 was a big year … [Read More...]

Jabez LeBret LinkedIn Expert Advice

[Interview] @JabezLeBret Shares LinkedIn For Business Secrets and Mistakes

If you are looking for Jabez LeBret, one place you can always find him is on LinkedIn, the world’s largest professional network. LeBret, Chief Innovation Officer at Get Noticed Get Found (GNGF), is my latest guest for the UF #PUR4932 speaker series, and in a Google HOA interview, he walked us … [Read More...]

Online Newsrooms

#SEOChat: Optimize Your Brand’s Online Newsroom for Search

The Buyer Group moderated this week's #SEOChat. The topic was one of our favorites, optimizing online newsrooms for search visibility. Check out what the #SEOChat tweeps had to say! [<a href="//storify.com/TheBuyerGroup/seochat-july-9th-moderated-by-the-buyer-group" … [Read More...]

Upcoming Events

  • Social PR Secrets 2nd Edition Book

    Now Available on Amazon!A book by Lisa Buyer and read the foreword by Sarah Evans: How to optimize, socialize and publicize your brand's news.October 2014
  • #SEOChat Hosted by The Buyer Group

    On Twitter.comFollow the hashtag #SEOChat at 1pm Eastern.February 4, 2016 – February 4, 2016
  • #SocialPRSecrets for Time and Space in 2016.

    Lisa Buyer is invited to speak as the keynote for the PRSA dinner and luncheon. She will also be meeting with various public relations classes for student Q+A. February 10, 2016 – February 10, 2016
  • Wisdom 2.0 Conference

    San Francisco, CA Speakers include leaders in technology and wisdom, including the founders of Twitter, Facebook, Paypal, and eBay, along with wisdom teachers such as Eckhart Tolle.February 20–22, 2016
  • Pubcon SFIMA Summit: Conversations to Conversions

    Ft. Lauderdale, FLLisa Buyer will be speaking at the Pubcon SFIMA Summit with Kendall BirdFebruary 24–25, 2016

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Social PR News

Mindful Media Relations

Mindfulness and Mobile Media Relations: Lisa Buyer and @SEJournal Chat

Go, go, go. In a world of constantly having things in the palm of your hand, PR professionals are challenged with mindfulness when it comes to mobile media relations. Lisa Buyer recently caught up with Kelsey Jones, Executive Editor of Search Engine Journal, to chat about all things social and mobile. Here are a few of her nuggets of … [Read More...]

More Social PR Articles

Mobile PR News

Oh Snap! The University of Florida joins the ranks of higher education using Snapchat . The UFSocial team used Instagram to launch its debut to Snapchat.

#HigherEd and Snapchat: How @UF Tells Its Story on Snapchat

Oh Snap. The University of Florida (UF) is following its audience and has now joined the photo-messaging app Snapchat.  Why? Because that ‘s where the university’s audience is. Todd Sanders, Director of Social Media at UF, said UFSocial started using its Snapchat account after “Our Campus Story” became popular among UF students. “When that happened, we […]

More Mobile PR Articles

Brand PR News

the new rules of sales and service

Your Social Business Wake Up Call: The New Rules of Sales and Service by David Meerman Scott

The New Rules of Sales and Service by David Meerman Scott is a business wake-up call with one warning: don't hit the snooze button after you read it. It’s not like one of those annoying ringtones where you want to smash the alarm clock or hang up on the automated sales call. Scott sounds off an inspiring social signal to large and small … [Read More...]

More Brand PR News

SEO PR News

Lisa Buyer shares a big list of how to bring PR and SEO together forever.

Why Public Relations and SEO Go Together: Tips, Truths, Tools, and Faves

If you want to get the most out of public relations, there’s a thing or two (or 20, really) about SEO to consider. Did you know that search engines are the most trusted source for finding and validating news, according to the 2015 Edelman Trust Barometer? Translated: If your brand’s news isn’t showing up in Google search results, then … [Read More...]

More SEO PR News