Latest News

Larry Kim Fox Interview

How Content Promotion Lands the #PR Story for @LarryKim…Everytime!

Dear public relations pros: it’s time for the ultimate aha moment: content promotion is king.  Say hello to inspiring  content promotion ideas primed to influence PR thanks to WordStream’s CEO Larry Kim presentation at Pubcon New Orleans 2014. In an era of content saturation and burnout, Kim … [Read More...]

SnapchatPRSecrets

Meet the 15 Second Social Press Release: Snapchat, Instagram and more

If you thought 140 characters might cramp your social press release style, try 15 seconds or less with social newbies like Snapchat, Instagram and Vine! Social PR is now a Snap. Snapchat says that we are not the sum of everything we have said or done or experienced or published – we are … [Read More...]

Larry Kim Fox Interview

How Content Promotion Lands the #PR Story for @LarryKim…Everytime!

Dear public relations pros: it’s time for the ultimate aha moment: content promotion is king.  Say hello to inspiring  content promotion ideas primed to influence PR thanks to WordStream’s CEO Larry Kim presentation at Pubcon New Orleans 2014. In an era of content saturation and burnout, Kim … [Read More...]

Get Quoted by the Media

Tools and Tips to Get Quoted by the Media as an Expert Source

Social PR Secret:the more often you are quoted by the media, the more likely you will be quoted in the future. Today’s media relations and research is more than press releases and mass email pitches, it’s about being first, Google searches, social media mentions and stand out news content. … [Read More...]

Upcoming Events

  • Social PR Secrets by Lisa Buyer book launch

    Now available on Amazon! A book by Lisa Buyer and read the foreword by Sarah Evans: How to optimize, socialize and publicize your brand's news.September 2013
  • SMX West

    San Jose, CaliforniaGet social sharing sites to work for your business by attending the one-day Social Media Bootcamp where you'll find Lisa Buyer on a panel discussing paid social. March 11 – March 13
  • Pubcon New Orleans

    New OrleanFind Lisa Buyer heading up with social media track of the Masters Group Training workshop with Krista Neher and Jabez Lebret. as well as speaking on various other sessions. March 17–20, 2014
  • American Outdoor Association

    Santa Fe, New MexicoLisa Buyer is keynoting on the topic of Social PR, Customer Reviews and ReputationManagement at the AOA's International Marketing and Management ConferenceDecember 10 – December 13

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Social PR News

Get Quoted by the Media

Tools and Tips to Get Quoted by the Media as an Expert Source

Social PR Secret:the more often you are quoted by the media, the more likely you will be quoted in the future. Today’s media relations and research is more than press releases and mass email pitches, it’s about being first, Google searches, social media mentions and stand out news content.  Ever wonder how a journalist or blogger decides … [Read More...]

More Social PR Articles

Mobile PR News

Mobile Public Relations Audit by Lisa Buyer

Mobile PR Audit Tips: 4 Examples of How Mobile Impacts Your Brand

You may have heard of an SEO audit, or worse yet – an IRS audit, but what about a Mobile PR audit? It’s the analysis of how your brand is using, abusing or ignoring the mobile PR opportunity. You might think mobile is not part of the PR responsibility or scope of services. Think again, […]

More Mobile PR Articles

Brand PR News

Facebook marketing and optimization checklist

How to Optimize Your Facebook Business Page for Brand Power

Facebook as a Social PR tool has resulted in amazing success stories for large brands such as Redbull or a local brand such as The Yoga Joint. Although Facebook users exceed 1.2 billion individuals, Facebook Brand Pages are finding it more competitive than ever to get in front of their target audience. Start by optimizing your profile with some … [Read More...]

More Brand PR News

SEO PR News

Love Honey Maid

10+ Ways to Turn Content Upside Down Via #SEOchat and Honey Maid

I’m in public relations so of course I think content promotion is a necessity, but this week’s #SEOchat topped off with Honey Maid’s YouTube video underlined the potential power of content promotion. Think about it - if you’re creating content the natural progression is content promotion. According to BuzzStream;  90% of B2C marketers … [Read More...]

More SEO PR News