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Measuring Google Analytics Social PR Chat (1)

The Good Links: Measure Public Relations Using Google Analytics

The influential blogger you’ve been pitching name dropped your product with a link back to your website - high five! The WSJ business and technology article mentioning your company just published, cheers! Your company just made the top 10 list of best companies to work for, party on! The blog post … [Read More...]

Oh Snap! The University of Florida joins the ranks of higher education using Snapchat . The UFSocial team used Instagram to launch its debut to Snapchat.

#HigherEd and Snapchat: How @UF Tells Its Story on Snapchat

Oh Snap. The University of Florida (UF) is following its audience and has now joined the photo-messaging app Snapchat.  Why? Because that ‘s where the university's audience is. Todd Sanders, Director of Social Media at UF, said UFSocial started using its Snapchat account after “Our Campus … [Read More...]

Jabez LeBret LinkedIn Expert Advice

[Interview] @JabezLeBret Shares LinkedIn For Business Secrets and Mistakes

If you are looking for Jabez LeBret, one place you can always find him is on LinkedIn, the world’s largest professional network. LeBret, Chief Innovation Officer at Get Noticed Get Found (GNGF), is my latest guest for the UF #PUR4932 speaker series, and in a Google HOA interview, he walked us … [Read More...]

Online Newsrooms

#SEOChat: Optimize Your Brand’s Online Newsroom for Search

The Buyer Group moderated this week's #SEOChat. The topic was one of our favorites, optimizing online newsrooms for search visibility. Check out what the #SEOChat tweeps had to say! [<a href="//storify.com/TheBuyerGroup/seochat-july-9th-moderated-by-the-buyer-group" … [Read More...]

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Social PR News

SocialPRChat_Live_Streaming_Video

Live Streaming Public Relations with Periscope, Meerkat, and now Mentions

Live tweeting with just 140 characters? You’re doing it wrong.  Live streaming videos are the latest social media marketing tool that will take your brand to the next level. Press conferences, special events, company news announcements are now breaking the media barriers of real-time. Here’s how it works Both, Meerkat and Periscope, are live … [Read More...]

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Mobile PR News

sarah evans digital correspondent interview

Public Relations 2015: A Day In The Life Of A Digital Correspondent

In the public relations and social media universe it’s crucial to be one step ahead of the next big thing. Enter Sarah Evans: she’s a real-time loving mother, author of the novel ReFrame, host of the first ever industry Twitter chat, Digital Correspondent, and a dear Social PR friend! Evans is truly a public relations […]

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Brand PR News

the new rules of sales and service

Your Social Business Wake Up Call: The New Rules of Sales and Service by David Meerman Scott

The New Rules of Sales and Service by David Meerman Scott is a business wake-up call with one warning: don't hit the snooze button after you read it. It’s not like one of those annoying ringtones where you want to smash the alarm clock or hang up on the automated sales call. Scott sounds off an inspiring social signal to large and small … [Read More...]

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SEO PR News

Lisa Buyer shares a big list of how to bring PR and SEO together forever.

Why Public Relations and SEO Go Together: Tips, Truths, Tools, and Faves

If you want to get the most out of public relations, there’s a thing or two (or 20, really) about SEO to consider. Did you know that search engines are the most trusted source for finding and validating news, according to the 2015 Edelman Trust Barometer? Translated: If your brand’s news isn’t showing up in Google search results, then … [Read More...]

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